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The way of watching TV is changing thanks to technology that is in continuous evolution. There are already other options under control 'watch what is on TV'. The audience can enjoy concrete contents whenever they want. From watching a movie at the time the audience wants to resume their favourite series at the exact moment you left. No more bothering in looking for where you were going or staying with desire for more. The audience can see the number of chapters you want whenever you want. Some advantages that the audience can only enjoy on TVs for payment.

More and more frequently, the most interesting TV content is being offered through payment platforms: sports competitions, Formula 1, motorcycles, football, basketball, tennis, films recently shown in the cinema, premier series. A quality and immediacy of content that audience do not have in the open TV channels. Movistar+ is in this spectrum.

Movistar+ is a Spanish platform which has two different types of services. In one hand, it is a  TV platform for payment. In the first months of 2018, the number of clients was 3.9 million. On the other hand, Movistar+ is a streaming platform. It is the platform with more viewers in this field too, about two million subscribers. Regarding the invoicing, Movistar+ has a profit of 400 million euros each trimester.

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